CBA works at the intersection of Insights and Applied Creativity. We moderate and facilitate fresh thinking, communication, discovery and innovation. Our mission is to unlock possibilities that transform insight into opportunity.
Judy Bernstein, VP Insights & Innovation: An accomplished Insights pro, and Innovation Facilitator with deep experience in CPG, medical devices, Rx, OTC and health and beauty. She has expertise in Creative Problem Solving, Human Centered Design, LEGO Serious Play, Creative Thinking Tools, New Product Development, Brand Strategy and Change Leadership. Judy holds an M.S. in Creativity & Innovation, is the author of Growing the We: Collaboration and Character Education and adjunct faculty for JSOU (Joint Special Operations University) where she teaches innovation to elite military officers.
Carol Bernstein, President: Her insights and keen sense for strategy first started earning the ear of senior leaders in such companies as Bayer, VISA and BD over 35 years ago. A master moderator and pioneer in the field of qualitative inquiry and marketing strategy.